Website Down = No Access to Your Funds?
Added on 9/11/2007 15:09
A recent SMH article about how customers were unable to log on to the Westpac online banking service raises issues that can affect any online banking service and their customers across Australia.
However, when I followed some of the conversation strings of fellow bloggers out there, the frustration from customers was real and fiery! I have to say that simply through consistent use of the internet now, I get frustrated if a webpage takes more than a few seconds to load. And if I can’t get in at all, I often don’t even go back to that site unless I absolutely have to.
User experience gaining momentum the way it is, is pushing banks to make their websites much more user friendly and this includes download times (which of course is a direct result of the speed of your internet service – but there are many things web designers and developers can do to optimize page download times) and no “outages”. Many of the large financial institutions spend hundreds of thousands of dollars setting up Business continuity programs, “BCP” around their online services. Of course, even the best laid plans can go awry. As a bank’s public website is often the portal for customers to “log on” to their internet banking service, if the website is down, it means customers probably cannot get access to their funds unless there is a telebanking service available.
Things have improved dramatically in this area over the last five years and these types of outages are few and far between nowadays. As banks upgrade their systems to cope with ever increasing customer numbers online, we may see changes to the way they deliver online services in the future, like the increased use and popularity of mobile banking services. But how many times do you have dropped calls on your mobile phone, what implications does that have if you might be in the middle of a mobile transaction? Guess we will see more on this over the coming year.
In the meantime, I’d like to know what you think about the www.raboplus.com.au web site and your user experience on our site, so I can personally take that feedback on board, good or bad and take it back to our web team.
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